Toys of the Seventies, Hi Heidi Doll

I also have toy pages for the 80s and 90s.

Picture Gallery

Loading images, if this message doesn't go away you may need to enable javascript in order to see pictures
No images

No pictures available yet!

 Submit a picture 

A small blonde doll, and when you pushed a button (either on her stomach or back?) her hand went up, hence...HI HEIDI!!
Links for more info

The following are links about Hi Heidi Doll you may find interesting. Also check out the other pages.

  • No links have been submitted for this page yet.

Submit a link to more information about Hi Heidi Doll

User Stories and Comments

The following are comments left about Hi Heidi Doll from site visitors such as yourself. They are not spell checked or reviewed for accuracy.

Heidi - January 07, 2008 - Report this comment
My Hi Heidi doll had a button on her belly, and yes, she was blond.
Babs - April 13, 2008 - Report this comment
My sister has a daughter Heidi and the doll was popular when Heidi was young. Does anyone know what theprice might be on one of these older Heidi dolls? I guess this is the one my sister is talking about
debbie - July 06, 2008 - Report this comment
thank God i am not crazy. I was searching for hi heidi, and thought maybe i imagined the whole thing,so i am so relieved that she really did exist! I recentally saw a magazine, and saw a pic of penny brite, and from my memories, that is how my hi heidi looked.BUT I DISAGREE AS TO THE TIME FRAME, AS I GOT HER FOR MY 5TH OR 6TH BIRTHDAY, AND THAT WAS DEFINATELY IN THE 60'S.
Peggy - September 03, 2008 - Report this comment
I still have my Hi Heidi doll along with her friend Jan (who was of Asian ancestry). Heidi is blond and is wearing a red dress. Jan wears a traditional Asian dress, and has shorter black hair.
Gayle - September 13, 2008 - Report this comment
My sister got a Hi, Heidi doll when she was seven or eight, and that was in the sixties--66-67 time frame.
Helena - September 22, 2008 - Report this comment
I had one too. Looking back, it was disturbingly "Heil Hitler-esque" But it was definitely in the 60's.
Heidi (yes, really) - October 09, 2008 - Report this comment
I had one in 1967.
Kyle Stewart - October 24, 2008 - Report this comment
i have heidi, spunky and the little brother~don't remember his name. and they all still go 'HI!' spunky doesn't have her glasses anymore...none have the little shoes on although they pop up in a box from time to time.
Steve Olson - October 24, 2008 - Report this comment
My sisters name was Heidi. She got a Hi Heidi doll for xmas probably back in 66-67 or thereabouts. I absolutely drove HER crazy doing the 'PUsh your bellybutton, raise your hand and scream "HI HEIDI"..........long time ago, but great memories.........:>)
Kathy Barber - December 16, 2008 - Report this comment
I still have my Hi Heidi doll. She came in a cute red purse shaped carrying case. She looks like I had a great time playing with her. I got her for Christmas in 66.
Sarah Moore - December 23, 2008 - Report this comment
I just had to leave a voicemail message for someone named Heidi, and I purposely said "Hello Heidi" because of the doll. Not sure why, really -- except people get sick of jokes about their names. So then of course I had to Google "Hi Heidi" to see if anyone else still remembers her. So here I am... I had one -- I must have been five or six, so the 66-67 timeframe sounds right to me. I'm amazed that someone still has her Hi Heidi doll. Mine is long gone. So sad.
jean capretti - January 12, 2009 - Report this comment
i had a hi heidi doll. i got it in 1966. i have a very fond memory of shopping with my mom and her buying it for me. i remember going home and dressing the doll on my couch. My beloved mom just passed away and that will always be a fond memory of her. I am lookig for another heidi doll antone have one?
Dyani - January 12, 2009 - Report this comment
My dad says one of his sisters got a heidi doll(long time ago), and he thought they were pretty lame. They didn't sell too well in new hampshire(that's where he lived at the time). I'm glad to see she was a little bit mor popular in other places!
Diana - January 12, 2009 - Report this comment
I've heard of them but I've never seen an actual hi heidi doll before. What do they look like?
Cindy - February 05, 2009 - Report this comment
I found a pic on Google images, but I think her dress was different. Remember the song, "Hi, Heidi, Hi, Heidi!"? Sooo catchy! I loved my doll--I wound up getting 2 for my birthday in '66 or'67...glad to see all these other sentimental old broads checking in!
Julie - February 15, 2009 - Report this comment
I have a Hi, Heidi doll and her red case that I just loved when I was a little girl in the 1960's. Since I'm downsizing, I'm going to have to be selling her soon (maybe on ebay in the next month or so).
Martha - February 22, 2009 - Report this comment
I'm also glad to know I wasn't hallucinating! I would tell people, even my sister who also had one, about Heidi and her arm and they would look at me like I'm been drinking...alot! Here is a link.
kristina - March 08, 2009 - Report this comment
I had a Hi Heidi because my mom thought it inappropriate for me (younger than 10years at the time, so b4 1965) to play with the more popular adult doll and her boyfriend.  Too bad all the neighborgirls had the adult dolls; it was very lonely. Where were you when I was growing up? I also had her younger sister Tammy.
Denise - May 04, 2009 - Report this comment
I still have my Hi Heidi and her little sister Hildy. Both with that white blone hair. I have still have many of their outfits. I even have their small furniture and jeep. I never could seem to part with any of it. Don't know what I will do with my collection, probably let the granddaughters play with it all.
pam - June 04, 2009 - Report this comment
Cleaning out and found my old Hi Heidi doll with gazillion fashions but can't find a website to help me put the outfits together. She doesn't wave anymore, but really in great condition, considering her age : )
HILDE - June 09, 2009 - Report this comment
OMG!!! I talked about Hi Heidi for years too and my family has no real clue. It had such an impact on my life back then (I was 6 or 7) and broken hearted when I couldn't find it - I think my mother gave it away not realizing how attached I was to it (we moved out of state). I am so glad to have found this site - I feel like I have found a long lost friend!
Joan - June 16, 2009 - Report this comment
I have one & remember the red case. My daughters weren't that interested, so I just gave it to the good will. Wish that I had kept it.
Gerry - July 28, 2009 - Report this comment
I received my Heidi doll for Christmas about 1965. I took it to school for show and tell and I lost it on the way. I was hysterical. My older sister bought me a new one and said that Santa had seen me crying and brought me a new one. I so wish I still had it!
Vicky - August 23, 2009 - Report this comment
I had a Hi Heidi doll also around 1966 or 67. I also had a Tammy doll and Penny Brite around that same time. Wish I still had them. One year for Christmas every one of the nieces in the family got the Penny Brite dolls. We each ended up with two!
Lucy - August 28, 2009 - Report this comment
I'm so glad I found this site. I have a friend who has collected dolls for years and had NEVER heard of "Hi, Heidi" when I mentioned it to her. I was born in 1961 and it's one of the first dolls I remember getting so probably mid to late 60's. My mother kept my younger sister's Drowsy and Mrs. Beasley dolls but not my Heidi, so I'm not sure what happened to it.
brendast - August 31, 2009 - Report this comment
You can find Hi Heidi and other Remco Pocketbook Dolls on ebay all of the time and they don't go for very much. I was happy to buy one a few years ago! I loved mine!
Margaret - September 23, 2009 - Report this comment
I recieved my Heidi doll for Christmas in 1966 with the little red purse.My other doll was a Jane West doll in 1965 with all the gear for camping, hats, skirt ect.and the first talking Barbie which I still have them all and with sons.. no has played with them since then.
Dawn - December 26, 2009 - Report this comment
I have the most adorable story. When I was 4 or 5, which would have been about 1965 or so, I got a bug up my tail end to hide my sister's school books. Don't ask me why --- like I said, I was only 4. The whole house was in a tizzy and my mother was on the edge of exasperation. She told my sister that she could hide anything of mine so that I could experience what it felt like to have something of mine hidden. Being the incredibly bright person that I am, I immediately said to her, "You can hide anything except my Heidi doll... I love her!". So of course that's the first thing my sister went for. This was 45 years ago and guess what I found under my Christmas tree this year???? A Heidi doll! With a tag on it that said, "A debt long overdue".... where would we be without sisters??
Robin - January 02, 2010 - Report this comment
I had the Hi Heidi call when I was young. Mine had the button on the belly and it had brown hair. I really loved my Heidi and wish I could remember what happened to it. I've been trying to locate one like it but cannot seem to find one. Glad to know that I'm not the only one who had fun and loved that doll.
Robin - January 02, 2010 - Report this comment
I had the Hi Heidi call when I was about seven or eight. She had the button in the belly and I believe she had brown hair. Cannot really remember. I really liked this doll and wish I could remember what happened to it. I would love to have another one but cannot seem to locate one like it. Glad to know that I'm not the only one who had pleasure playing with this doll.
Eileen - January 09, 2010 - Report this comment
Had one. Loved it. Miss it. Don't know what ever happened to it.
Sue - April 19, 2010 - Report this comment
I loved my Hi Heidi doll!! I had both Heidi and Jan. I received them as gifts from my mom in 1965. I still thinks of this toy with great affection. I don't remember what happened to them but I still wish I had them both.
Evelyn - July 02, 2010 - Report this comment
I had Heidi and Jan. I wish I still had all that stuff. Toys today don't compare.
Heidi - July 13, 2010 - Report this comment
I had just sent the picture of HI Heidi I hope it continues to bring back the fond memories of the 60's and yes Jan is with her too,,I can send another picture of both if you like..
Bethany - August 26, 2010 - Report this comment
I also have a Hi heidi doll that I got for my birthday in 1968 I think. By pushing the button on her stomach she raises her hand to wave.
Elaine - September 03, 2010 - Report this comment
I don't think anyone has mentioned this, but my sister and I had Heidi's house. The cool thing is you grew real grass in the yard. Anyone else heard of this?
Sue - September 28, 2010 - Report this comment
I can't remember if the doll was mine or my sister's, but I do know that we both washed her hair...repeatedly. So much so that it was a blond frizzy mess, and of course, we didn't take off her red & white dress to do it, so the red dye ran all over the white. I vaguely remember us using the hand flip action to flick things off the table.
Karen - November 19, 2010 - Report this comment
I still have my Hi Heidi doll and she still works! Unfortunately, I don't have her orginal dress, she wears a cute little light blue party dress. I also still have my Penny Brite doll.
Kathy - December 04, 2010 - Report this comment
Oh Man, that was my Favorite doll in the 60's. Mine was a brunette tho. Her little button on her belly. Here I am 50 yrs old and still think about this doll - hence the googling of Hi Heidi!
Carol Durst - December 10, 2010 - Report this comment
I had the Heidi and Jan dream house with the garden- growing real grass and a real running shower - it was the coolest ever! The house had a pull out couch- orange as I remember it.
Jane - December 30, 2010 - Report this comment
Goodness, yes, I had a Hi Heidi doll in her little red case! I was born in '62 -- don't remember the year or occasion I received her! My memories of her aren't as vivid as some of yours, so I'm guessing I was still pretty little when I got her.
Tami - January 04, 2011 - Report this comment
I also had an hear her get in her Jeep, rev up the engine and I recall parts of a song..."Hi my name is Heidi" and "the big bad wolf has gone away, has gone away and won't be back for many of days" after she chased him away.
Elaine F - January 26, 2011 - Report this comment
I loved this I found "Hi Heidi" I had the blonde first edition with the button on the stomach. Now that I am older, I think back and realize it was kind of Hitleresque. I have been tracking down all my other dolls from that era, Chatty Cathy, Velvet and Beautiful Chrissie. I got rid of my Chatty Cathy doll because of the Twilight Zone episode called Talking Tina.
Cyndy - August 08, 2011 - Report this comment
Yes, I'm another of that 50's plus generation who had a Hi "Heidi" doll and a "Penny Brite." My cousin and I both received Heidi as a Christmas gift from our grandpa in the 60's (don't remember exactly what year) but she did not come in the red case. Absolutely loved the dolls and played with them a lot back in the day; had a "family" of a variety of dolls then. Very fond memories! :) Denise (May 4, 2009): can totally relate to not having the more anatomical couple dolls; my mom wouldn't allow it either. Tammy and Pepper were my dolls and mom made a lot of clothes for them...including hand knit fisherman knit sweaters with popcorn stitches included! Had to pull their heads off in order to get these on as they were "turtleneck" sweaters! LOL
Jen - August 15, 2011 - Report this comment
I am looking for a brunette Hi Heidi doll. I was four at the time I received my Hi Heidi doll.I took this doll everywhere. It was my favorite doll besides thumbilina.I always wanted to replace it when the arm broke.
Laura - August 20, 2011 - Report this comment
I have a Jan doll with accessories I am going to list on eBay this week. You need to check eBay for Heidi and your other doll friends. There are some good finds there. Good luck! I enjoyed reading these memories from all of you!
Marie-Nov 4,2011 - November 04, 2011 - Report this comment
I have a Hi Heidi blond and her little brother still in their cases just like new. I will be putting them on Craigs list this week. Also have Penny Bright clothes still in their package.
Wendy - May 21, 2012 - Report this comment
I only remembered the doll had blonde hair and was called Heidi. The only reason she stuck in my head was the garden that grew real grass. She was never a favorite because she couldn't ride my model horses.
Janice - September 02, 2012 - Report this comment
I begged and begged for a Hi Heidi doll for Christmas when I was about 6. This must have been around 1964. My older sister's boyfriend (later my brother in law) got her for me. I was delighted with her. Wish I had her now.
Debbie - November 10, 2012 - Report this comment
I have great memories of playing with my Hi Heidi and Jan dolls. If I recall correctly, my mother bought Heidi for me when I was sick with the measles. I always loved her little carrying case because it was easy to take her with me where ever I went. I still have her and she still waves though she wears the battle scars of a well loved doll with only one leg and one solitary pair of underpants.No more red case or outfits left!
Heidi - December 16, 2012 - Report this comment
Of course, with my name being Heidi, I had to have Heidi Doll!I believe I got her in 1965 or '66. She came in her short little red and white dress, with the red bow pinned into the top of her head and in her red purse. I remember the commercial, "She´s the only doll small enough to hide behind a rubber ball...Hi Heidi!"and yes, I got teased literally until high school, with "Hi Heidi!" to the tune of the commerical, and then, "What would happen if I pushed your tummy, would your arm go up?" To which teenage me would respond,"Don't try it!" I still have my Heidi and show her to my daughter, but she's still mine!
Yoliann - February 02, 2013 - Report this comment
I finally came across my "Hi Heidi" black haired oriental doll, I believe she had a blue short romper dress on. Would love to have her again!! But not for the asking prices I have seen 220.00!! I will just enjoy the picture of her and my memories of her, in my youth
Jan - March 16, 2014 - Report this comment
Of all the toys in the world Heidi, had the most profound affect on me. I had one when I was about 6 or 7 in a little blue box. I used to go around acting like I was Heidi,lol. My childhood memory will be complete if I can find Heidi, one more time.I'm 55, and still looking for Heidi.
Terri - September 23, 2014 - Report this comment
I still have my Heidi doll in the case and her friend Jan, too. They are both in mint condition. I got them in the mid 60's. Wonderful memories!
Heidi - March 25, 2015 - Report this comment
Very cute little doll. But, as a little girl named Heidi, I ended up having numerous incidents of someone thinking it was funny to come up and punch me in the stomach while they were saying, "Hi, Heidi!"
vivian - June 14, 2015 - Report this comment
I am looking to but two Heidi dolls made by remco. 1.)African american black Heidi doll 2.)Billy doll by remco. Please help me find them. Please
Nancy - May 11, 2016 - Report this comment
I'm excited to say, I've found all the Remco Pocketbook Dolls. My most recent find is the Africsn Americsn Doll which is very rare and hard to find. I had the Hi Heidi Doll when I was 4 years old. My dad had given it t me for no apparent reason but it disappeared. Now. I have all of them and their accessories.
Vivian - July 17, 2016 - Report this comment
I finally got the doll I looked for. My mother passed away and she gave me when I was little. I miss her so much.
Laura C - December 28, 2017 - Report this comment
I too loved my Heidi doll. I wanted Jan too, but my parents wouldn't get her for me. I gave Heidi a pixie hair cut - a fashion then, but I maimed the doll! Then, in college, I showed her to my boyfriend, and he thought that her arm going up looked like she was saying "seig hiel", and made a little nazi arm band for her! Needless to say, we both had to show everyone this peculiar doll's action, and soon her arm mechanism broke. My boyfriend reported that she wouldn't go "hiel" anymore and he tried to fix her, but couldn't. Her body was in pieces, and I tossed out everything but the arm with armband and the head, where he had drawn a little Hitler moustache. I later was able to replace Heidi (with full head of hair) on eBay, and picked up the Jan doll I always wanted too. I just bought an extra pair of Heidi and Jan dolls for my foctor's two nurses, who are named Heidi and Jan!
Laura C - December 28, 2017 - Report this comment
Correction: doctor not doctor. Also, I wonder if Heidi and her Japanese friend, Jan were produced with the idea in mind of erasing racial prejudice against people of German and Japanese heritage in the generation after World War II. Any thoughts on this?
Laura C - December 28, 2017 - Report this comment
Now it corrects the f to a d on it's own!
Rob Lambert - December 28, 2017 - Report this comment
From the Saturday morning cartoon vault, an early TV commercial for Hi Heidi by Remco, with a girl brushing the doll's hair. This aired on the "Alvin" cartoon show over CBS (10/24/64). By the mid 1960s, (West) Germany and Japan had become strong friends and allies with the U.S. East Germany (Berlin Wall) was under Communist/Soviet rule. There were likely some (veterans) who carried and held contempt for these countries since the war, though both nations now practice Democracy, Laura. Hi Heidi dolls were produced until 1970. Remember, Tokyo hosted the 1964 summer Olympics.

Submit a story or info about Hi Heidi Doll