Food of the Seventies, Taco Doritos

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Back the the '70s the Taco Flavor Doritos were MUCH better than you find in the grocery stores (in the mid-west) today! I'm not sure why they would change the flavor so drastically and if they went back to the original recipe I'd buy them much more! Very rarely do I buy the new taco flavor.
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User Stories and Comments

The following are comments left about Taco Doritos from site visitors such as yourself. They are not spell checked or reviewed for accuracy.

amy b - October 26, 2007 - Report this comment
teh original taco flavor ROCKED.the new split bags of doritos (has 2 flavors in one bag-one is chicken wings and blue cheese,the other is zesty taco and chipotle something)the zesty taco is definately the original flavor! i was psyched!it tasted sooo good.
Lea - January 30, 2008 - Report this comment
The original taco doritos were awesome. The ones now taste like they have some sort of fake sour cream or cheese in the mix. The originals tasted like taco seasoning.
Sam - February 20, 2008 - Report this comment
Yes, Lea!! you are absolutely right!! The "zesty taco" of today is NOT like "original taco" from the 1970's. Original taco just is not made the same way by Frito Lay...I have called them many times and I have NEVER gotten a straight answer from them as to why they changed the recipe (for the worse)!! Today's taco is full of bogus, nasty cheese flavor, too much sugar, sour cream and artificial colors and preservatives. The original taco doritos had no artificial anything...just pure, delicious spices!! Also, I remember the underlying corn flavor of the taco chips to be more robust, and the chips seemed more like authentic corn, not the thin, soft, flaky chips of today!! Please let me know if others out there remember these same things from the 1970's original taco doritos??
Russell Verduzco L.A. - April 10, 2008 - Report this comment
I called Frito Lay and they product is available only available in certain regions, when I was in ELA in the 1970s they were everywhere, and now its these other flavored concoctions, Bring them back or let me order them PLEEEEEEZE
Rhonda - December 29, 2008 - Report this comment
I live south of Chicago. Sometimes I can find the original Taco Doritos. They also have the "fake" ones out, too. Look for a bag with taco in metallic silver. It says something like "they're back."
Bill in Buffalo - December 30, 2008 - Report this comment
Sam, I remember Taco Doritos just like you do. They were exactly what a taco flavored tortilla chip should be and I would describe them exactly as you did. I was in love with her. They were my chip, the chip made just for me, as if I sat with the company when they were formulated. Then she left me! I've been broken-hearted ever since.
Bill in Buffalo - December 30, 2008 - Report this comment
Hey folks! I just found Taco Doritos on eBay! They'll ship them anywhere! Yea! It's been about 20 years since I had them. The drought is over! It's going to be a happy new year now!!
Sam - January 06, 2009 - Report this comment
Bill, Sorry, but do not be fooled....I would guess the "Taco" Doritos you found on Ebay to still not be "original formula from the 1970's". I would guess they stiill have the bogus sour cream, milk, cheese ingredients that were not in "original formula". Let me know...Look at ingredient list on back of bag...also, do they truly taste like the originals you remember? I would bet not. Thanks, Sam
TCTina - January 08, 2009 - Report this comment
When I was in Camp Fire Girls we used to go camping and make Open Faced Tacos using Taco flavored Doritos, take some Doritos, put some taco seasoned ground beef, cheese, lettuce, tomato and sour cream and there ya go! I still like to make them every now and then for my kids.
Paul M - February 13, 2009 - Report this comment
Also known as nachos TC Tina. I too made them like you say. Still do for a change from time to time.
Jeff H - June 17, 2009 - Report this comment
I fondly remember the 70's era TACO flavored Doritos. I can still remember the zesty flavor. Nothing, Frito Lays has come out since has matched the level of goodness the original Taco had. I guess the big question is, if they reintroduced the original Taco today, would we love them as much or does our memory of them just make them seem better than they were?!
crazy amy - June 21, 2009 - Report this comment
HEY, BILL IN BUFFALO! were the e-bay doritos the real deal or what? dont leave us hangin' man-we need a fix! and are the ebay ones old bags bought in the 70's,or the same formula made fresh-i dont want stale ones. idoubt they could duplicate them as back in th 70's they fried things in REAL fat not this unsaturated crap. i'm waiting with baited (and hopefulley son to be taco smelling) breath. I love you guys-all of you!
Bill F - August 10, 2009 - Report this comment
I e-mailed Frito Lay and they said that TACO Doritos were dis-continued. Don't know if that means permanently or temporary. Too bad...they sold well here in Ohio.
Sam - December 05, 2009 - Report this comment
Hello Bill/Amy/Jeff H/Others on this blog: Unfortunately, Frito Lay has not re-produced the "Original Taco" flavor from the 1970's. Why they will not go back to this "perfect" recipe is beyond me! You would think that waiting 35 years would be enough! Does anyone have an empty bag of Taco flavor from the 1970's. If so, check the ingredient list on the back of the bag and let us know what it says. I can guarantee the "new taco flavors" are nothing like the "original"!!
Kevin - December 12, 2009 - Report this comment
These were brought back for a short time in the Halloween season of 2008, along with the 4-cheese ones. Every taco flavor sinse these has been nasty... Taco Supreme, Taco Bell Taco Supreme, and whatever it is now. All just gross.
Sam - December 16, 2009 - Report this comment
Kevin (and others) , Don't be fooled...the so-called return of Taco from Halloween 2008 was still NOT "Original" Taco Flavor from the 1970's!! In fact, it was the same "fake Taco" flavor (cheaper, bogus, sour cream and cheese ingredients) that Frito "unfortunately" changed to in the early 1980's!! I agree with you that the current Taco flavor is still gross!
Matt - December 27, 2009 - Report this comment
I agree with everyone here. I used to demand that my mother buy them, even though she detested the way they made my breath smell! I would sit with a whole bag after school watching Leave it to Beaver reruns and Lost in Space. How I wish we could have that taste again! Damn that focus group that preferred the sour cream change!
------ - January 25, 2010 - Report this comment
Doritos: Late night tacos Yum!
alexis - February 21, 2010 - Report this comment
sam,your the king of corn! I agree with you wholeheartedly if only fritolay would comply. Any retired fritolay employees that know the original recipe please fess up and make the real recipe known!
Steve - March 12, 2010 - Report this comment
changing the subject what about the original BBQ fritos from the same peiod.they cost 29 cents a bag....and were so much better than the bland crap sold today
Jason - March 17, 2010 - Report this comment
I would have to beg to differ Sam...i probally bought 45 bags from halloween era of 2008 and those were indeed the same flavor as the old ones...makes my mouth water thinking about it right now :/ ..i would pay 8 dollars a bag if they would bring them back

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