Food of the Seventies, Purple Passion Soft Drink

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I recalled this soda recently when I found a bottle cap that had the name on it. I think it was around in the 70's and have not noticed it in stores lately. Another drink that I liked was "Chocolate Soldier" definitely was around in the late 60's, and early 70's. A similar drink around now is "Yoo-Hoo" and is not nearly as good as Chocolate Soldier.
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The following are comments left about Purple Passion Soft Drink from site visitors such as yourself. They are not spell checked or reviewed for accuracy.

purple - May 25, 2007 - Report this comment
Purple Passion is good to drink. That was the tag line of their jingle. $1,000,000 reward if someone posts that somewhere.
Hacksaw - October 07, 2007 - Report this comment
They had the psychedelic can. Used to love that. Back in the 70's, we'd go to Soda Hut and get a case of soda for $4 with our White Rock products (Time Out, Tahitian Treat among them)
carpenter - January 17, 2008 - Report this comment
I mention this product to people and they think i'm crazy but i remember the psychedelic and the soda tasted pretty good. NJ
Lea - January 30, 2008 - Report this comment
I remember purple passion, too -- more the can than the actual drink.
me - May 11, 2008 - Report this comment
hi i love ur website
Randy - June 12, 2008 - Report this comment
I never saw it but I do remember hearing the jingle on the radio in Los Angeles, about 1970. I don't think it was available there for long, though.
Jim - June 29, 2008 - Report this comment
If I remember correctly it was pale purple/bluish in color and tasted like grape. My folks let me bring a can of Purple Passion or Mountain Dew in my Kelloggs cereal characters lunch box. (Even got to use the Land of the Giants lunch box if my brothers didn't get to it first. Damn, those were the days.)
Tricia - July 12, 2008 - Report this comment
this was my all time favorite drink as a child. I wish it was still around today.
Todd - July 18, 2008 - Report this comment
Went to a boyscout jamboree in the early 70's,and a friend brought Purple Passion..Truly a better soda than even grape Nehi.and the cool graphics.A winner that would behove Canada Dry to re-introduce
Linda - July 26, 2008 - Report this comment
I loved Purple Passion as a kid and teen. I grew up in PA near Pittsburgh and it wasn't hard to find in the grocery store. I also wish they still made it. I wonder why they quit?
Amy - August 25, 2008 - Report this comment
this was an awesome drink! My family still talks about it from time to time.
Rebecca - August 27, 2008 - Report this comment
Didn't it taste like a cross between the dentists mouthwash and blackcurrant?
Tawna - August 30, 2008 - Report this comment
I loved Purple Passion soda as a kid! When we finished picking huckleberries while camping in N. Idaho, our reward was 25 cents and a Purple Passion soda. Would love to find some bottle caps!!!
Mary Jayne - September 04, 2008 - Report this comment
wow!! I drank tons of purple passion.The picture of the can even makes me thirsty!
Juli - September 05, 2008 - Report this comment
Oh those were the days - Mom and Dad would by a case of sodas and my favorites were Tahitian Treat, Cactus Cooler, Purple Passion and Shasta Cream Soda. They were awesome. We can still get Tahitian Treat and I think that Cactus cooler is still available in some areas. They were so much better than so many of the fruit sodas available today. Also Bubble Up, anyone remember that?
Kathi - November 17, 2008 - Report this comment
When I was a kid (late 60's) and lucky enough to be given a quarter, I would go up to the store and buy a can of Purple Passion (15 cents), a candy or ice cream bar (5 cents), and 10 pieces of penny candy (5 cents-yup, there was some candy that were 2 pieces for a penny!!) That was a jackpot day! ;)
eater peter - January 12, 2009 - Report this comment
i love you
silly lilly - February 05, 2009 - Report this comment
My BEAUTIFUL empty can has been with me for 40 years - it is in perfect condition. The purple liquid made me a Donny Osmond fan! :D
Bob - February 06, 2009 - Report this comment
Purple Passion was great to drink while listening to your Pink Floyd records. I still have an empty can of Purple Passion.
mary Jayne N. - February 08, 2009 - Report this comment
I still have cravings for this soda.I used to drink it every day,as a teen.Would like some more!!
Henry Krinkle - March 26, 2009 - Report this comment
For years I wasn't certain if this existed of was a figment of my imagination. Thanks for posting this.
coop - April 22, 2009 - Report this comment
Purple Passion is good to drink!
Butch - April 24, 2009 - Report this comment
I remember playing in a summer basketball league back in '71. There was a store near the park that sold Purple Passion. I would always get one for the walk home. Another good childhood memory! Do any companies still make it?
Joyce - May 04, 2009 - Report this comment
OMG. I am 49 years old. All i used to drink was Purple Passion!
promise - May 08, 2009 - Report this comment
go to my web and become a member
bob - May 11, 2009 - Report this comment
wow purple passions sounds delicous right kmow i love that drink!
Scott - June 30, 2009 - Report this comment
My sister loved the stuff but i never cared for it.
Julie - July 08, 2009 - Report this comment
My brother and I loved it!! Wish it was still around. It was extra fizzy and no caffeine!
Mike - July 28, 2009 - Report this comment
I would drink it while in my room with blacklight on and home made strobe light man...that stuff was some badass stuff
joe - August 22, 2009 - Report this comment
actually a good grape soda great can, too! In the NYC suburbs we also had "Perry's" (bottles only) which made several sugary sweet flavors. Does anyone remember "Blue Sky"? tasted like soap.
Ajax - October 16, 2009 - Report this comment
I remember the soda and mostly the commercial...Purple Passion Is Good To Drink...
Jim - October 25, 2009 - Report this comment
Purple Passion the Hippies Soda '68 to '70 something was a combination of orange and grape soda
Don - November 19, 2009 - Report this comment
My dad worked for Canada Dry and used to bing home cases of Purple Passion, Cactus Cooler, Tahitian Treat, Rootie Rootbeer, Dads Rootbeer, and Choc-ola in the late 60's and early 70's. I think Purple Passion was grape and ginger-ale combined.
Britta - February 15, 2010 - Report this comment
I remember this soda...we used to drink it with salt and vinegar potato chips in my friend Lisa's garage, which her mom had decked out with shag carpeting and a really cool double chaise lounge! her mom drove a "here comes the Judge" car!
C. Plaga - March 25, 2010 - Report this comment
My mom used to make my lunch for me every day to take to school(thanks mom). And the soda she gave me was Purple pasion. It tasted great. Wow, what memories it brings back. Thanks for web page. Isn't the internet great.
Daweez - April 01, 2010 - Report this comment
Amazing...Purple Passion is good to drink, and yet, they stopped selling it!?
kikogirl 10 - April 10, 2010 - Report this comment
i had such a passion for that soft drink..and when they stopped selling it i was crushed. iI looked everywhere to find it...what fond memories i had as a child and purple passion.
O. D. Jones - April 13, 2010 - Report this comment
kearny nj, early 70s, ... I would get a can of purple passion at the store then mom would make jiffy pop and we would all watch sci fi theatre on channel sister would get some kinda apple soda in a black and gold can...anybody remember that???
Champion - April 23, 2010 - Report this comment
My brother use to work at Canand Dry and he would bring me home Purple Passion. I loved them!! May sound strange but I think one of the Monster Energy drinks taste similar to it. Hey, anyone ever drink a "Brownie"? Had to shake it up to get the chocolate off the bottom. Good stuff.
John H. - May 29, 2010 - Report this comment
When I was growing up in Baton Rouge in the 1970s, my father would often buy a huge assortment of Canada Dry drinks at Kroger: Purple Passion, Tahitian Treat, Rootie Root Beer, Ginger Ale, and the standard fruit flavors. What a great childhood memory. There was such a better variety of soft drink flavors in those days. My favorite Canada Dry drink was Tahitian Treat, but I loved Purple Passion, too. I think half the fun of drinking one was that crazy, beautiful can!
Pete - August 01, 2010 - Report this comment
Does anoyone remember a soda/citus drink from the mid 70's that was recalled because the 'pulp' was actually flakes of plastic?
Cindy - October 05, 2010 - Report this comment
Just thinkin about Purple Passion Pop brings back so many memories! My girl friend and I would always walk up and get a can. [:
rogersparkgal - November 17, 2010 - Report this comment
I remember drinking this in Chicago, no later than 1970. No one remembers this and they think I am crazy! Love seeing the can again!
betty - January 06, 2011 - Report this comment
issssss goooood
Michelle - April 24, 2011 - Report this comment
I just mentioned this soda to my husband to see if he remembered it! I'm a 60's baby and recall it being the best grape soda ever. I wish I could find it again!
Kelsi Belle - May 02, 2011 - Report this comment
Dude my mamwaw still has it but its no good to drink anymore. she keeps it as a colection.
Betty Hater - May 06, 2011 - Report this comment
Way to go Betty.
Jerzdvl - May 30, 2011 - Report this comment
I found Purple Passion soda on a summer vacation in Maine (I'm originally from NJ),in 1970.I remember it as being a cross between cream and grape soda,a lovely lavender color,and with a taste I'll never forget.I sure do wish they still made the stuff.It brings back great memories just thinking about it!
Bob T - June 18, 2011 - Report this comment
I remember it being a wonderful drink. I love ginger ale but really enjoyed Purple Passion whenever I could find it at the grocery store
Sharry A. - June 19, 2011 - Report this comment
I remember my brother picking me up from nursery school, and we'd stop at the corner store on the way home and I'd get Purple Passion soda, and sometimes a box of Nabisco Chocolate snaps. Those were good times.
dave - June 25, 2011 - Report this comment
my buddy has kept an empty Purple Passion can on a shelf at his hunting camp since time immemorial.
Azkaban - June 28, 2011 - Report this comment
Purple Passion came in a 2 liter bottle when I was in college. I was born in 1970, I don't remember this version but I do remember the one with alcohol in it.
Reggie....NJ - July 01, 2011 - Report this comment
I loved Purple Passion grape soda back in the seventies. I believe it was the best. Then came Welches.
Jennifer - November 16, 2011 - Report this comment
I have a can is it worth anything?
Nicole - February 23, 2012 - Report this comment
I have never heard of this drink till I found one of the cans in the woods. I just had to look it up to see how old it was.
HELENA - April 27, 2012 - Report this comment
When I was pregant with my 1st child all I drank was PURPLE PASSION POP. I DRANK IT BY THE CASE LOADS, someone needs to bring it back
Helena - April 27, 2012 - Report this comment
why did they quit making Purple Passion Pop? I love seeing the picture of the can on this page brought back memories, still loving Purple passion pop
Debbie - May 04, 2012 - Report this comment
I remember Purple Passion. Used to sit on the porch swing and drink Purple Passion. Can was cool! Never found another grape soda like it. People think I'm nuts when I sing the jingle, "Purple Passion is good to drink." Can't find that anywhere either.
Terry - June 23, 2012 - Report this comment
Shawn - July 16, 2012 - Report this comment
I remember Purple Passion from the early seventies. I think it was a short lived thing in the Boston area because my mother could not find it after the one summer we drank it. Good to see the colorful can once again!
Mike - September 30, 2012 - Report this comment
I remember it being very short-lived -- they came into NYC and bought a LOT of radio time for the above-mentioned jingle (Summer of '70 or '71 as I recall) and I begged my mom to buy it. I assumed (because it was purple) that it would be grape flavor but it had a weird taste -- almost medicinal. It was gone from shelves by the following year.
Bob - February 03, 2013 - Report this comment
I may be completely off my rocker, but I remember something a little different. I remember the can being all dark purple with a cartoon-ish old lady's head (white hair, glasses, felt hat) and the soda named Grandma Moses' Purple Passion written in lighter purple. And I say Canada Dry bought the name and marketed it themselves with the psychedelic can.
Joe - February 10, 2013 - Report this comment
My father owed a grocery store in Buffalo and I would drink it all the time it was a great soda I to wish they would bring it back .
iPadCary - March 12, 2013 - Report this comment
"Purple Passion is good to drink!" lol LOVE this website! Absolutely L-O-V-E it!!!!
LC - April 01, 2013 - Report this comment
I can't believe there's only 1 other person on this comment page who remembers that Purple Passion had/has EVERCLEAR in it. This was by far the most popular chick drink back in my high school days. Supposedly, luxco owns & sells an updated version but I've yet to see it. We used to buy it by the 2-liter bottle.
MWRuger - August 23, 2013 - Report this comment
Purple Passion with Everclear is in no way the same drink as the Canada Dry soda. Does anyone remember what tasted like? Cactus Cooler is easy to recreate and I imagine that purple passion is a mix of Grape and some other flavor. Any ideas?
Rhonda - September 01, 2013 - Report this comment
Yes Bob, you're right, I was a young girl when I started drinking this soda and it was a hippie type person on the can. I loved this soda!! Yes it started being marketed differently after that. Being young I just assumed label changes. I'm glad I wasn't the only one who thought I had seen a person on the pop can!!! I sooooo miss this soda!
Fran - October 18, 2013 - Report this comment
I used to drink purple passion soda with my physedelic gum. The gum was a large circle full of different colors kinda like stained glass. Does anyone remember the gum?
scootersage - January 31, 2014 - Report this comment
Purple Passion and Mother Fletcher's Sooper Joose were bottled in the Rochester NY. area at the Canada Dry plant in East Rochester NY. I worked there in 70-71 and it had just been phased out. I have can's of both.
jimmy meklin - January 31, 2014 - Report this comment
The hippie psychedelic pop (grape). it was a hit with the kids.! jimmy hendrix on the radio blastin out star spangled banner on am wixy 1260 radio in cleveland ohio !!
animel - March 27, 2014 - Report this comment
I absolutely loved this drink in the came in a psychedlic can ... and it was soooo cool looking and tasted like the fizzy passion fruit. Ooooo take me back.
patty lamp - April 20, 2014 - Report this comment
I used to walk to the store just to get one can of purple passion! It was the Bomb of sodas
james - May 21, 2014 - Report this comment
There was an alcoholic "Purple Passion" in the 80's and Early 90's, it was a different product from the soda and was one of my favorites even if a chick drink...if you have two bottle of purple passion and there are chicks at the party, who are they talking too...duuhhhh
thomas h. - June 24, 2014 - Report this comment
To all who want Purple Passion back. Blame your local Pepsi / Coke bottler. In the early 70's, big soft drink giants started to buy space in stores for their products. Little guys , like Canada Dry, got squeezed out. Send your complaints to federal government about soft drink company monopolies. It is illegal what they do, but gov will not do anything about it.
Charles - August 04, 2014 - Report this comment
I distinctly remember drinking Purple Passion in 1971, when I was in 8th grade. Cactus Cooler, too.
Michael in TN - November 03, 2014 - Report this comment
I remember Purple Passion from about 1976. Cool can, and terrific product. Didn't last long though.
Cin - May 28, 2015 - Report this comment
Loved IT! Remember buying it at Krogers in 1972. We would put it in our Igloo Cooler and take it on road trips.
George T - June 21, 2015 - Report this comment
I used to drink it in the 70's also.I remember cruising around in my 57 Chevy and sipping on a cool can of Purple Passion.I ws addicted it it so much I drained an outside soda machine of all the cans that was left in it to take home and put in the frig. I got 17 cans out of that machine,then told the gas station attendent it was empty and he didn't have any more.I think they should bring it back.What company made it ?
SirFrancis - September 04, 2015 - Report this comment
Loved this soda! I remember Peter Max-type TV animated TV ads.
Adam F. - September 21, 2015 - Report this comment
I'm 40. Went to college in NH in early 90s. I remember buying a 2 liter bottle of purple passion, but it was an alcoholic beverage...???
Jimmy Walton - October 10, 2015 - Report this comment
We loved the drink so much we named our Rock band in high school (1974) "Purple Passion". 41 years later, still getting it done. Check us out at
Daver - October 17, 2015 - Report this comment
I used to love this soda, too. Wish it would be reintroduced. You can make a pretty good clone by mixing equal parts grape and cherry soda.
Mike - January 13, 2016 - Report this comment
I remember drinking it in the early 70's. It had a taste of its own. I had at least 2 cans every day. Maybe we should all contact Canada Dry and ask them to bring it back. It wouldn't hurt to try.
HisPurpleMajesty - April 21, 2016 - Report this comment
Mike T - June 27, 2016 - Report this comment
I clearly remember Purple Passion and Mother Fletcher's Sooper Joose, both made at the Canada Dry plant in East Rochester. I'd love to have a can of each to display. If not, then just to photograph.
Cowboy Doughnut - August 17, 2016 - Report this comment
It's my favorite jingle, however I'm not allowed to recite it....and neither is Nurse JuJu!
Nurse JuJu - August 17, 2016 - Report this comment
Cowboy Donut, We are only allowed to say Purple Passion and we can even shout the jingle while in the state of Chicago. We may need to make a trip, 40 + years of holding it in is killing me! Love nurse JuJu.
Dancy - March 17, 2017 - Report this comment
Jamie - July 06, 2017 - Report this comment
Anybody have a link to the commercial from the 70s with the purple GTO in it. It was a friend of mine mothers car
Tom Murphy - September 23, 2017 - Report this comment
I only remember hearing the jingle "Purple good to drink". Someone please post!!
Jason Smith - October 14, 2018 - Report this comment
The jingle for Purple Passion was recorded by a Ohio based band called Owen B (formerly The Wildlife).Owen B had a minor hit with Mississippi Mama. The band wrote two jingles for Purple Passion and one was chosen which repeated the line “Purple Passion is good to drink” over and over, quietly at first and then louder with more instruments as the jingle progressed. You can find out more by reading the Owen B story
Missmomster - June 21, 2019 - Report this comment
Loved this soda! Wish they would whip a batch!It brings back teen memories of Lake George and Lake Lucerne, NY! Oh to be young!
Bob - April 02, 2020 - Report this comment
Ha. My wife was making fun of me, calling my memory of Purple Passion soda a sign of senility. Best soda, ever, and so many warm memories tied to it. Why did they stop making it, I wonder? And this web page is proof that ... I was right, and she was wrong. So, there’s that. :)
Thomas Cabral - March 15, 2022 - Report this comment
Remember taste like grape soda found a large 1.5 liter bottle

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