Food of the Seventies, Hoffman's sodas

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I loved the orange - and I remember the jingle - "The prettiest girl I ever saw was sipping Hoffmans right through a straw..."
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User Stories and Comments

The following are comments left about Hoffman's sodas from site visitors such as yourself. They are not spell checked or reviewed for accuracy.

Howard Rose - July 03, 2009 - Report this comment
I bought the Hoffman distributership from Joe Pingatore for both Monmouth and Ocean Counties of New Jersey..I have many interesting vignettes of how I incresed their business many times over in a very short time. With the help of a man by the name of Irv Dunkelman who taught me the business...If you are interested in hearing a lot of interesting tales, call me at 732 922 1750
billio - October 01, 2009 - Report this comment
how about this hoffman jingle..... you dont have to go to a university,to know what you should do when you're thirsity. drink hoffman,drink hoffman,and there was another line i cant remember
healy - November 07, 2009 - Report this comment
I remember the jingle about university and thirsity and not the last line - it is making me nuts -- I remember the little characters and drinking out of the straws, but not the last line. I will probably remember it during a deep sleep and then what!!
gil - April 18, 2010 - Report this comment
I believe the last line of the jingle was HOFFMANS IS THE FINEST WHEN YOU'RE THIRSITY. (Anothewr message board says it was Hoffmans is the best when you are thirsity.)
gil - April 18, 2010 - Report this comment
Further internet search shows a 1948 print ad saying HOFFMANS IS THE FINEST. That lead me to believe that my memory of the last line of the jingle was correct. So I believe the jingle went, YOU DON'T HAVE TO GO TO UNIVERSITY--TO KNOW WHAT YOU SHOULD DO WHEN YOU ARE THIRSITY -- DRINK HOFFMANS -- DRINK HOFFMANS -- HOFFMANS IF THE FINEST WHEN YOU'RE THIRSITY
gil - April 18, 2010 - Report this comment
TYPO CORRECTION -- That leads me to believe my memory of the last line of the jingle was correct. So I believe the jingle went: YOU DON'T HAVE TO GO TO UNIVERSITY -- TO KNOW WHAT YOU SHOULD DO WHEN YOU ARE THIRSITY -- DRINK HOFFMANS -- DRINK HOFFMANS -- HOFFMANS IS THE FINEST WHEN YOU'RE THIRSITY
Roland Petit - January 03, 2011 - Report this comment
How about the commercial on WOR-AM in the sixties............."Pop the top of a Hoffman Soda straight from the Hoffman Tree"
Bab - May 14, 2011 - Report this comment
The first "Drink Hoffmans" was actually "Go for Hoffmans". The whole jingle was "You don't have to go to University (pronounced univers-i-tee, accent on the tee), to know what you should do when you are thirsty (Pronounced thirs-i-tee). Go for Hoffmans, drink Hoffmans. Hoffmans is the finest when you're thirsty (Pronounced thirs-i-tee).
John from the Bronx - July 06, 2011 - Report this comment
"The prettiest girl I ever saw was sippin' Hoffmans through a straw..." Got it? :)
Ginny - June 24, 2012 - Report this comment
I remember growing up in Hudson County.. and John you are correct that was their jingle... I used to have an old bottle... got broken in my travels.. wish I had it again...
Guy Montag - October 15, 2012 - Report this comment
My neighbor says when he was young, he sung this in acepela. He remembers "The prettiest girl..." line, but I don't understand how that ties into "You don't have to go to a university, to know what you should..." line.
Michael from Manhattan - December 28, 2012 - Report this comment
The Hoffmans radio jingle that I remember best, circa late 1960s-early 1970s, was "Bring on Hoffmans...Hoffmans brings on the fun."
Ken - January 22, 2013 - Report this comment
I remember buying Hoffmans Creme soda in large bottles in Queens, NY in the 50's and 60's. I think they had Black Cherry and Orange too. It a good brand, Sad it's gone.
Bruce D - September 10, 2013 - Report this comment
I grew up on Hoffman Sodas. They were the best ever. No other soda maker can even compare with their quality sodas. They were delivered to us in a wooden crate as I recall.I have been trying to determine if any company picked up their recipes and sells them today. I haven't been able to determine if that ever happened. I remember though when Cott beverages came on the scene and I think they destroyed Hoffman Sodas. When did Hoffman finally go out of business? I figure sometime in the 1960's. Can't find much info on their history so far either. I grew up in Carlstadt, NJ not far from Newark.
Starr - December 08, 2013 - Report this comment
I remember they had a Chocolate Soda, my parents had the soda delivered on Long Island. We were only allowed to have soda on Sunday with dinner and got to pick our favorite flavor. Great memories.
Shannon - May 09, 2014 - Report this comment
this was my familys business long before i was born. My grandfather used to tell me stories on how they would make carbonated water with water and carbonit gas and he had some of the origibnal recipes My grandfather was William H hoffman and i believe it was either his father or grandfather that had this business. It was originally stared in egg harbor and was sold before it got big. wish i had more info to share but proud to be from the hoffman family tree and happy to see people having fond memories of it.....
Mary - September 09, 2014 - Report this comment
I read in the paper that Mrs. Hoffman who inherited it all from her husband recently died in NJ. a millionaire, she left one of her farms to be a park.
Matt - September 11, 2014 - Report this comment
My great grandfather was Mr. Hoffman. If Shannon or anyone wants to contact me to share histories, etc., feel welcomed to contact me at matovo @ comcast . net
Leslie - October 11, 2014 - Report this comment
Don't know why I thought about Hoffman's soda today. Thought I'd search & see it there was any information out there about it. The only time we had Hoffman's was when we went to our grandparents in Newark. It would've been all during the 60s. There was the crate in the furnace room & I remember being afraid of the furnace fire & noise when I was little but the soda was worth dashing in there to grab a bottle. I remember the Black Cherry, Cream, Orange & Chocolate flavors. Don't remember any soda since then having the same kind of aeration with the bubbles and kind of cleaner flavors. Who knows...may just be my nostalgic memory but it's a good one.
LOLA - December 05, 2014 - Report this comment
I remember being in elementry school in the Bronx P.S. 107, last day of school everyone got a can of soda. My favoirte was balck cherry, can still taste it now.
Steve - December 21, 2014 - Report this comment
Hoffman chocolate cream - mmmmm. My favorite soda - loved it when I was a kid, but I haven't seen it in probably 45-50 years.. I keep looking for something similar, but have yet to see anything except vanilla cream.
Vinnie - January 03, 2015 - Report this comment
I was born in 1979 and I remember drinking Hoffman at my elementry school in cliston new jersey.St Philips on valley rd. It wasn't for the kids but I was on the stage crew and found a bunch of it in a dressing room. It was good and tasted fresh so I don't think they were old. I'm pretty sure they had pop tops. They were the best sodas I've ever had. The cola tasted real and so much better then coke or pepsi. The black cherry was also really good. Does anyone know when hoffman actually went out of business? Any plans to bring it back even on a small scale?
Don - February 12, 2015 - Report this comment
I loved the Hoffman Soda song "prettiest girl I ever saw". You can hear it by searching on Youtube for "hoffman soda song". You will find a video for WABC radio -1962. At 9:03 into the video you will hear the Hoffman Soda song. Brings back great memories!
Tanya - February 27, 2015 - Report this comment
Sorry the message about PS107 should have been for Lola
tanya - March 01, 2015 - Report this comment
I went to PS107...Mr. Stein was the principal...remember G.O. movies on Fridays..Hoffman Soda and Breyer's Ice Cream helped to sponsor...yep, got a soda last day of school, my favorite was orange

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