Food of the Seventies, Heyday Bars

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Description
I am searching fro a cookie bar ( more like a candy bar) that was a wafer smothered in chocolate , peanuts and caramel.Also Marathon bars; shaped like a long twisted prezel, caramel covered with chocolate.
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User Stories and Comments

The following are comments left about Heyday Bars from site visitors such as yourself. They are not spell checked or reviewed for accuracy.

JEANNIE - February 06, 2008 - Report this comment
OMG THESE WERE SO GOOD!!!!!!!!!
Cathy - February 27, 2008 - Report this comment
yes they were!!!!
Tana - April 30, 2008 - Report this comment
Loved them, can't find them anywhere. Help please,so hard to find a cookie I like. Thanks
L.plett - May 27, 2008 - Report this comment
I am also a lover of these heyday bars has anyone found them or a recipie like it.
Neil - July 24, 2008 - Report this comment
I called Nabisco once and a phone rep. denied Nabisco ever making them. If enough people called and made a request, I bet they'd start making them again.
crazy amy - September 25, 2008 - Report this comment
HEY! i remember those-they were the BOMB! as for neil's comment-neil im sad to say that many times i have contacted companies to ask them to bring back a food product(usually after checking out this site)and they all give some lame excuse of why they arent going to bring the product back.but i say we NEVER GIVE UP!
bilboyd@bellsouth.net - September 30, 2008 - Report this comment
From Memphis, I, too have been looking for over 7 years for any good info on the Heyday. At the USPTO website lists the cookie bars as being invented in 1912, trademark was retired in 1973. I found a Nabisco employee who never heard of Heyday. The real disappointment is the fact that all foods trademarked (and are in the active status)in the U.S.A. must have a extremely detailed desrip.& all the exact ingredients as well as the unique process by which the food item is made, even baking temps and times.It is only by this method that the USPTO can police the food industry and assist(and prosecute) commercial copycats. Just lookup the "OREO" at the U.S.Patent and Trademark Office site or on the Gov't website "T.E.S.S." assist. Help me if you can, Bill Boyd
ray from York Pa - September 30, 2008 - Report this comment
I remember and totally loved the Heyday. A freind of my parents use to have them at their yearly picnics. I asked her about them a couple of years ago and she said they were made by Stauffer Biscuit here in York PA. I hope this helps
Shelly - October 01, 2008 - Report this comment
I have looking for them too! There is a recipe for them on copykat under Nabisco Heyday Bars. It won't be the same, but it is worth a try.
regina hunt - October 10, 2008 - Report this comment
where are they!!!! they were my favorite.
Denise - October 13, 2008 - Report this comment
I loved Heyday bars! I wrote to Nabisco and they said they didn't have enough demand for them, so stopped making them. They were sooooo good!
randy - December 12, 2008 - Report this comment
Heydays were awesome but expenseive. I think it was like buying 12 regular candy bars, even so, they were great! I wish they still made them, or someone would take it on, I would have them shipped to my house!
Jeremy - December 21, 2008 - Report this comment
My wife thought i was crazy talking about a wonderful child hood memory that i made up. But now i have more who share in my craziness:) BRING BACK THE HEYDAY BAR!!!!!!!so my kids can enjoy them too:(
cookie lover cooper - January 07, 2009 - Report this comment
I loved them too!! I agree like all of you, SOMEONE should bring them back!!
Gen - January 23, 2009 - Report this comment
HeyDays and Yes Yes cookies. The biggest treats on the planet for me, as I was rarely permitted candy but my dad would buy cookies for our fishing days. These were the absolute best.
Princess Lisa - February 05, 2009 - Report this comment
SO I HAVE FINALLY FOUND YOU ALL.... MY HEYDAY LOVERS.... THey quit making them about 10 15 years ago now... and with all the stupid repeat cookies on the market there IS NOTHING that compares.... WE need to get this back... Sign the petition at petitions.com
Jeff - February 24, 2009 - Report this comment
I loved these bars. I ate them in the 70's 80's and early 90's. Plese bring them back.
b.k. - February 25, 2009 - Report this comment
Does anyone hav a picture for these bars? My husband is not sure this is the same cookie bar he has been searching for!
L.D. - March 08, 2009 - Report this comment
These were indeed Heyday Bars, Made by Keebler
star schossow - April 29, 2009 - Report this comment
These were indeed the best cookie I ate --Would love to have them back and pass them on to the grandkids
sandi - May 31, 2009 - Report this comment
these were the best cookies ever as a kid in High school in the 70's these were our best treat too bad they don't make them anymore as like everyone else I would buy a case to keep in the freezer at all times it's a shame we have 10 types of oreo's and 10 types fo chips ahoy but we can't get back the hey day cookie, now it appears they don't make or stock fiddle flakes at my local markets anymore are these the next to go......bummer bring Hey Day's back.....
Linda - June 04, 2009 - Report this comment
My Mom would get them for me every year for my Birthday for a special treat being they were so expensive.
Ed - June 08, 2009 - Report this comment
Yep, my wife thought I was crazy too. But then she didn't believe me about Vanilly Crunch either. I would love to see them come back.
june - June 28, 2009 - Report this comment
OH YESSSSSSS!!! these were the best cookies/candy bar ever!!!!!! Would be a dream come true for them to come back even if for a short time!!!!!! Please!!!!!!
Nina - June 29, 2009 - Report this comment
Yes, my roommate and I loved them while we were at Kalamazoo College in the early 80's. Later when I could no longer get them here, I found them in the Upper Pennisula of Michigan and would bring them home from our vacations. Sadly in the mid 90's I could no longer find them there either.
KD - July 04, 2009 - Report this comment
I hadn't thought about these in years! They were the best!!!!!
Deborah - July 19, 2009 - Report this comment
Heyday bars always make me think of 4th of July! My mom always had them in the freezer for the cookout! I loved them. I can't remember which company made them, and I never find them in the stores anymore. I wish they still made them.
Roy - July 31, 2009 - Report this comment
I've been craving these for years. I was hoping they were available in some other region. It was like buying a pack of delicious candy bars. My Mom would buy some,and lock them in a cabinet; so my brothers and I wouldn't eat them in one setting.
Deb - July 31, 2009 - Report this comment
Love these cookies - a wonderful memory from my childhood - sadly, can't find them anywhere - have been looking for years!!
Dean - September 24, 2009 - Report this comment
DISCONTINUED BY NABISCO, i went to the web page and they have a list of FAQ and then another that showed all the discontinued products and HEYDAY BARS is on that list. WHAAAAAAAAAAAAAAAAAA!!!!!!
Babs - September 28, 2009 - Report this comment
Geez I thought I was the only one looking for these. Yeah , I too contacted the maker and they said they were discontinued. WTH Last time I seen those was the early 90's I so miss them....How Can we ever get them back...
carla - November 01, 2009 - Report this comment
Yes I remember those cookies from the 70's. They were really good and I think if they brought them back they probably would sell out all the time because so many people loved them.
paula - November 07, 2009 - Report this comment
simulate the economy, bring them back.
Helen - December 05, 2009 - Report this comment
From reding your comments there are three companies in question as to who made the HeyDay bar. Will the real HeyDay cookie maker please stand up. Is it Nabisco, Keebler or the Stauffer biscuit Company?
hil - January 29, 2010 - Report this comment
HEYDAY bars are awesome -- i remember they were the only kind of cookies we'd want my dad to get -- forget oreos -- bring back heyday bars!!!
kevin - February 11, 2010 - Report this comment
they were the best ever they need to get them back they will sell out
Darrell - March 06, 2010 - Report this comment
HOLY KAMOLY! I thought it was just me. Every now & then when I'm at the grocery store I think I'm going to find the Heydays cookies(bars). But, I never find them. Today, again at the grocery store I was thinking about them and how bad I wish I could find them. Decided to do a search on the internet today and only to find they don't make them anymore. I was thinking that it was Keebler but, I hear that it was Nabisco. Anyway, at least its nice to know I'm not alone. MAN! I LOVED THOSE THINGS! Bummer they don't make them anymore. I'll definitely sign a petition to get them back. Long live the Heyday!
Judy - March 18, 2010 - Report this comment
Count me in! On a positive note, the Girl Scout Samoa's are close, aren't they?
kelli - May 08, 2010 - Report this comment
My Dad was a salesman for Nabisco back in the 70's and 80's, so, he often brought HeyDeys home to me because they were my favorite cookie they made. To this day I have never had a better store bought cookie. I lived in Arizona so they only sold them in the store during the winter months because they melted to quickly in the summer. Nabisco needs to wake up and merchandise these again!
Rhaven - May 08, 2010 - Report this comment
Wow I did know there were so many people missing the sweet cookie I eat as a kid. I just logged on and googled hoping to find some where that still made them or maybe get the recipe for them. Boy sure do miss those things.
Janie . - May 10, 2010 - Report this comment
I have telling people about these cookies and they all look at me as if i was crazy.I want my kids to experience this wonderful treat let get them back what do we need to do?
Gayle - June 02, 2010 - Report this comment
I am looking for Heyday bars , too. they just disappeared. If Nabisco stopped making them due to poor demand, I would say they were not advertizing them well. Some other cookies they sell are not good at all, but there are many commercials about them and they sell well. Hey Nabisco, make the cookies, give them a different name and advertise!
Jennifer - June 27, 2010 - Report this comment
I have been looking for these bars for years to they leave great memories eating them with my dad. i wish they came out with them again Please i guess for just one more chance for a memory that is slowly dying.
Liz - July 09, 2010 - Report this comment
The only thing comparible to Heyddays, that I have been able find, are the Girl Scout 'Samoan' cookies.
Neva - July 11, 2010 - Report this comment
I COULD LIVE ON THESE COOKIES!! I get so hungry for Heydays. They are the best cookies Ever. WOuld love to see them back on the shelves. THe Girl Scout Samoas - NO comparison, even though I used to be a GS leader and sold them. I was hoping they could be a REAL close subsitutue, but No........
Carol - July 28, 2010 - Report this comment
What could we do to get these back. Believe it or not I still look for them in the cookie isle to this day. I have been doing this for years now. Hoping they bring them back. COME ON Keebler. Make my Heydays again.
Darci - August 10, 2010 - Report this comment
If so many of us took the time to look for them on the internet - there must be lots more of us out there thinking how good the HeyDay cookies were - bring them back!
MustangSheila - September 09, 2010 - Report this comment
EVERYONE needs to contact VERMONTCOUNTRYSTORE.COM to ask them to bring this wonderful cookie back to us!!! They have brought back many bye-gone items. They brought back Gee Your Hair Smell Terrific, and Tigress perfume, and many more 70's things. They specialize in the discontinued and hard to find items, and bring them back...YEA!!! Call 802-776-5700 and request Heyday!!
Kevin - October 20, 2010 - Report this comment
These and parchute pants were the best!!
Linda - January 16, 2011 - Report this comment
Well, it is 2011 and I am still hoping to find a pkg. of HeyDay cookies. Whenever I visit a town different than where I live I go to a grocery to see if they have them available and that the "problem" is just where I live and the buyer for the particular area. Unfortunately, I see from all your comments, that they just are not made any longer. So Very Sad! I agree with Kevin, perhaps Vermont Country Store would be willing to help us. Let's ask them!
Russ - January 17, 2011 - Report this comment
I used to work for Nabisco back in the mid-1980's. At that time we were still able to purchase them at the company store. If I recall, they were very popular among all us employees at the time; I kept a bag in my dest drawer. However, Nabsico has a corporate culture of cannibalizing or poorly marketing some of their best products. Sadly, the Heyday Bars along with the Uneeda Biscuits went by the wayside.
Lisa - January 17, 2011 - Report this comment
I am here on web search for heyday bars for my husband once again. So bad they no longer make them.
Jim - February 04, 2011 - Report this comment
I have been looking for heyday bars for 10 years and no luck.I remember growing up it was a big treat that my Dad gave us,we had them once a month since thier was 11 of us in the family, we still talk about the heyday bars. please bring them back.
Damien - February 24, 2011 - Report this comment
My favorite of all time.
Stacy - March 18, 2011 - Report this comment
My Granny use to bye them for us. I loved them and I have looked for them forever. I really miss my Granny. I wish I could find them and relive some good times. I love you Granny.
Reese - March 21, 2011 - Report this comment
The best cookies that you could have ever tasted. I remember getting this a child. I have checked around hoping that I could pick some up along the way; but, no such luck!!
Jamie - June 21, 2011 - Report this comment
mmm... i can still taste em now, i search n search n now that i read these comments about being discontinued, its such a dissapointment. Does anyone have a recipe?
Christine - July 26, 2011 - Report this comment
How many versions of an Oreo cookie can Nabisco make???!!! Get with it and bring back the HeyDay. Perhaps we should forward this link to Keebler to make it since Nabisco won't...
Mary - August 21, 2011 - Report this comment
Heydays were so good. I was the middle child of 8 kids, and so when I had a job, I'd buy a package of these and hide them in my room. Eventually, my younger sisters found them and would eat them all. The texture was so unique. Chewy and crunchy at the same time.
niecy - August 30, 2011 - Report this comment
Join bring back nabisco heyday bars on facebook
Jacqueline Lolez - December 12, 2011 - Report this comment
I thought I was the only one who remembered the Heyday bar! No other cookie like it! It was like a candy bar.. BRING BACK THE HEYDAY BAR!!!
Lisa - December 30, 2011 - Report this comment
The original question also asked about Marathon bars. I recently found them on Amazon. They're called Curly Wurly bars and are manufactured by Cadbury. I found a company in England that ships them.
Christine - April 18, 2012 - Report this comment
Marathon bars, n/k/a Curly Wurly bars can be purchased in EPCOT at Walt Disney World in one of the little shops in "England." I just purchased them last week when I was there. Loved them too!
Bonnie - May 03, 2012 - Report this comment
I love them. My favorite cookie ever. Mom bought them for my dad's lunch, but I don't think he ever got any! Please bring them back. I would buy them by the case! I'll sign the petition also!
RACHELLE - June 04, 2012 - Report this comment
They were my moms favorite cookie. She would hide them from us, and bring them out as a treat. My mom passed away, and whenever I hear heyday bar, it makes me think of her. Bring them back
Debbie - June 08, 2012 - Report this comment
Wow my sister and I have been looking for these for years. They were the best. I think the were expensive. I even bought them when my kids were little.. When did they stop making them??? We would buy them. There are a lot of awful cookies on the store shelves!!!!!!!!!!!!!!!!!!!!!
tim - July 07, 2012 - Report this comment
best ever made
Reggie Colbert - August 24, 2012 - Report this comment
I always wondered what happen to the HAYDAY BAR cookies, they should have never stopped making anything that good there the best that ever was and that ever will be nothing can touch them not even close .One of my best memories as a boy here in Union County Mississippi . ITS SO SAD FOR EVERY MOUTH THAT HAS EVER CHEWED ON ONE , WE WILL NEVER HAVE ANOTHER HAYDAY HERE IN MISSISSIPPI MAN WHAT A LOSsssssssssssssss !!!!!!!!!!!!!!!August 24th 2012
REGGIE COLBERT - August 24, 2012 - Report this comment
Its me agan im sorry yall , just got to say one more thang them hayday bars was so good youda thought GOD made them babies .Reggie from Union county Mississippi
Marsha Gehling - September 01, 2012 - Report this comment
Please bring back Nabisco Hey Day cookie bars
Robin - September 09, 2012 - Report this comment
The last time I ate them was in 1986. I was pregnant and was craving them very bad. I looked everywhere. We finally went camping and I found them at a grocery store in Raystown PA. I haven't had them since and have not been able to find them. I want HEYDAYS!!
Deb - September 27, 2012 - Report this comment
Heydays were my favorite cookie. It is really sad that they discontinued it. I want HEYDAYS TOO!!!
Lessie Coloma - December 10, 2012 - Report this comment
Here's someone else that was absolutely CRAZY about Heyday bars. I always thought they were between a cookie and a candy bar. My children and I just couldn't seem to get enough of them. Now I'm a great grandmother, and I still dream of Heydays. My daughter, who is now 52, and I, have also been looking for them for years. It's unbelievable that Nabisco stopped making them. If there's anything we can do to have them brought back, we're more than willing to do whatever we can. I think someone was right. Nabisco needed to do more advertising.
Lessie Coloma - December 10, 2012 - Report this comment
Here's another person who was absolutely CRAZY about Heyday bars. When my children were growing up, we never could seem to get enough. We always thought they were between a cookie and a candy bar. They were SOOOOOOOOOOOOOO good. Now my children are middle-aged and I am a great-grandmother, and we've looked for Heydays for years. Now we find they are obsolete! I can't believe that Nabisco stopped making them. I think one of the comments was right. If they weren't selling well enough, Nabisco must not have advertised them properly. I don't see how anyone could help but love Heydays. and I believe if they were brought back and given the proper advertising, they would be a best seller. There are many people alive today that weren't even born when they quit making heydays. I think they should be given the opportunity to try them; I'll bet they would love them as we all do! PLEASE, Nabisco, bring back Heydays! My children and grandchildren and I will do whatever we can to make this possible!!!
Joe - December 10, 2012 - Report this comment
There is a startup company that is asking for public funding to begin producing Heyday Bars by next July. Anyone that would like to contribute is asked to please do so by going to the below website. The company is the Matilda Bay Food & Beverage Company, LLC of Grand Prairie, Texas, a Made in America Company! http://matildabaycoolersandheydaybar.chipin.com/business-startup-costs-and-expenses
brett morgan - January 19, 2013 - Report this comment
bring back the heyday!!!!!!!!!!!!!!!! please.
JayC - January 20, 2013 - Report this comment
Oh yeah those were great!!
Joe - January 23, 2013 - Report this comment
The company now has a facebook page! Here is the link! They even have pictures of their Heyday Bars! www.facebook.com/MatildaBayFoodBeverageCompany
B Clayton - February 12, 2013 - Report this comment
Got to have a heyday bar......
Jane - February 15, 2013 - Report this comment
Those were my favorite treat as a child. I would love to be able to buy them again. Please bring them back!
d ciliberti - March 31, 2013 - Report this comment
I just found this recipe and going to give it a try. I found plain wafer at the my city market in Mediterranean (foreign) store. Nabisco Heyday Bars Recipe Ingredients: 14 oz. bag of Carmels 9 oz. package of vanilla sugar wafers 1/4 cup of water 3or4 cups of chopped peanuts 8 oz. Hersheys Chocolate Bar, Milk or Dark Recipe Instructions: Separate the Sugar Wafers with a knife, carefully removing the filling, so that all you have left are the wafers themselves. Stack the empty wafers in stacks of 3. On a sheet of wax paper, take one(1) wafer from each stack and lay them out on the wax paper. Put the carmels in a microwave safe bowl and add the water to them. Microwave them on high for 5 minutes, stopping after each minute to stir them. When they are completely melted, use a spoon to drizzle the carmel on each wafer, doing on 5 at a time,then put a second wafer from the stack on each when you finish. Drizzle carmel on all the remaining wafers on the wax paper the same way, 5 at a time. Now drizzle carmel on all the ones you just finished, and add the third wafer to each of them. You should end up with between 20 and 25 completed cookies with three wafers each with carmel in between. Put the chopped peanuts in a bowl. Using a pair of tongs, dip each cookie in the melted carmel, drain off the excess carmel, then roll in the peanuts, completely covering the cookie, and set on wax paper. Finish all the remaining cookies the same way. After letting them sit for ten minutes to set,break up the chocolate bar in a microwave safe bowl,and microwave on high 30 seconds at a time,stirring after each time, until its completely melted. Using a spoon, drizzle the chocolate in stripes over the cookies. Let the cookies rest until completely set. Makes 20-25 cookies. http://answers.yahoo.com/question/index?qid=20060804094803AAHylP2
cj - May 22, 2013 - Report this comment
My dad would buy these for himself, on threat of my life I ate a few anyway...I still remember how good they were. I would do it again in a heart beat.
Paige - August 26, 2013 - Report this comment
My mom and I enjoyed these when I was growing up and we have been looking for them! Please bring them back!!!!!!!!
tree - September 26, 2013 - Report this comment
these were always my favorite treat on grocery day. they never really lasted to Monday. Thanks d Ciliberti - i think my kids and I will try that recipe.
kandy - October 01, 2013 - Report this comment
I loved these cookie. Would buy a pack and eat them while I drove home from college some weekends. They were the best. Most people think I am crazy when I talk about them,
pondgirl - January 28, 2014 - Report this comment
Hubby and I just ate a whole box of them;) Well, these ones are called "Fudge Treasures" by Meijer, we purchased them at Meijer's Food store tonight. They are described as Caramel Coconut and Fudge Cookie. Wish we would have purchased two boxes! We were so excited when we saw them. We both remember them from our past. Hope you are near a Meijer and can pick up a box for yourself.
buzzy bee - May 21, 2014 - Report this comment
In response to pondgirl, those are not Heydays.... Heydays did not have coconut but had peanuts. For all the other Heyday cookie lovers, here's my story...when I was a child our family would take a trip to visit family a couple of states away in the south. Each of us children were allowed to purchase something at the general store. While my younger siblings picked toys, I would go for the Heyday cookies. I got the whole package to myself and would make them last the entire vacation!!!
dgfunny - June 12, 2014 - Report this comment
I have been looking for these cookies for over twenty years.They are one of my best childhood food memories. My Mom said she had to hide these from my sister and I.Really miss them.
Utica Kiddo - June 24, 2014 - Report this comment
I was a cookie-holic as a kid, but had NEVER heard of these before. Were they not sent to upstate NY ?

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