Food of the Seventies, Fritos corn chips

I also have food pages for the 80s and 90s.

Picture Gallery

Loading images, if this message doesn't go away you may need to enable javascript in order to see pictures
No images

No pictures available yet!

 Submit a picture 

They had the Frito bandito "aye aye aye aye , I am the frito bandito"
Links for more info

The following are links about Fritos corn chips you may find interesting. Also check out the other pages.

  • No links have been submitted for this page yet.

Submit a link to more information about Fritos corn chips

User Stories and Comments

The following are comments left about Fritos corn chips from site visitors such as yourself. They are not spell checked or reviewed for accuracy.

Chris - January 27, 2009 - Report this comment
The chips are still around but not Frito Bandito, today he is considered a stereo type and racist like Sambos restraunts. I am suprised we still have Aunt Jemima syrup around.
BEKE - February 05, 2009 - Report this comment
Hector - June 08, 2009 - Report this comment
I remember the frito bandido erasers,I was in first grade and we all had them on our pencils. The year was 1970 my first year in school (first grade)I wish frito lay would bring them back for a limited time so I could get my hands on a few. Then came the w.c. frito eraser which I had also. We would trade these erasers with our classmates they came in red,yellow,blue and I think beige or gray. What do you think, could they bring them back for a limited time, is it possible.
sa - September 11, 2009 - Report this comment
I still have mine in my memory box !!!!
TJ Roberts - May 30, 2011 - Report this comment
Yes I remember like yesterday.They came in red,blue,yellow and green in the multipaks.I will post picture above.I would sell if someone is interested and can get in touch.I think email not allowed but I will try.I do not want trouble whoever remove email if not
Vera - January 27, 2012 - Report this comment
I remember those erasers! They came in red, yellow and blue as I recall. If you want to know the truth of the matter though, they really did not erase because they were greasy from the chips!!
Rob Lambert - March 23, 2012 - Report this comment
Si, amigos! The PC police forced Frito Bandito to eternal banishment in 1970. Actually, the newly-formed Mexican-American Anti-defamation League. Frito Bandito came to life in 1965, drawn and animated rather crudely. A new and improved(?) Bandito resurfaced in'66, voiced by Mel Blanc. Along with the erasers, Frito Bandito rub-ons were premiums starting in 1967. Frito Bandito was popular with most. The increased perception of a negative stereotype prompted some Mexican-Americans to boycott Frito Lay products in 1969. The Bandito was Mexican,was a thief and somewhat maniacal. TV commercials with Frito Bandito aired on nearly every gendra of programming. I have an episode of "Super President/Spy Shadow" cartoon show (airdate 6/1/68, NBC-TV) with an eraser ad. Slogan:There May Be A Frito Bandito In Your House.
Henry B. - July 08, 2014 - Report this comment
Going strictly from memory: Aye, aye, aye, aye I am the Frito Bandito I love Fritos corn chips, I love them I do Give me your Fritos corn chips Or I'll take them from you. Yeah, I can see how that could rankle the easily rankled. Still a fun memory from a different world.
SNARO - January 14, 2015 - Report this comment
I love Frito Bandito!I have a Frito Bandito in my house, he is eating bean dip, drankin a Patron shot and listening to Fleetwood Mac right now!
Vato - February 17, 2015 - Report this comment
If he's really Frito Bandito, he should be listening to Morrissey.
SNARO - May 05, 2015 - Report this comment
FRITO BANDITO sez Happy Cinco de Mayo!
Rob Lambert - August 03, 2015 - Report this comment
Found one of the last Frito Bandito commercials to air on TV. After landing on the moon, astronauts (actors on a soundstage) exit their spacecraft...and see the Frito Bandito leading his burro around, as if he was in the desert. Bandito sets up a parking meter and asks the astronauts for a bag of Fritos as payment for parking on the moon. This aired on the "Cattanooga Cats" cartoon show (1/24/70, ABC). Bandito's days were numbered. By summer, Frito-Lay gave in to pressure by Latino groups to remove him from all packaging and media advertising. Bandito was replaced by another slimy character: W.C. Cornfield (W.C. Fields parody).
Rob Lambert - September 25, 2015 - Report this comment
Fritos Corn Chips brand goes back to 1934. Ironically, a competitor, Bugles, referred to the invention of corn chips during a 1966 TV commercial...without mentioning Fritos, of course. On the stereotypical side, Frito Bandito starting in 1965 (first commercial aired on "Mr. Ed" over CBS, 9/26/65), meeting his final fate at the hands of Latino advocacy groups in 1970. The Frito-Lay merger occurred in 1961.
I♡RLambert - September 28, 2015 - Report this comment
Another great story from the great Rob Lambert! I♡ Frito cat is named Frito Bandito because he actually smelled like Frito corn chips when we was a kitten. This is no way related to Frito's but tonight I saw the Supermoon and Lunar reminded me of that McDonald's character Mac Tonight. He was a tuxedo wearing piano playing dude in the 1980's. Anyone remember that..RL? I have a drinking glass of him somewhere..gonna look for it tomorrow.
l♡RLambert - September 28, 2015 - Report this comment
Also I think Mac Tonight's theme song was to the tune of "Mack the Knife"..the old Bobby Darin tune. Maybe commercial on YouTube.
Rob Lambert - September 28, 2015 - Report this comment
You are correct. Mac Tonight was parody to "Mack the Knife." McDonald's used this in the late 1980s. There were Happy Meal premiums with the character...wore sunglasses and played piano.
Rob Lambert - October 03, 2015 - Report this comment
From the Saturday morning cartoon vault, TV commercial featuring the Frito Bandito eraser toppers (six different colors). This aired on a "Flintstones" rerun over NBC (9/7/68). On a TV note, NBC reran seasons three to six, with Pebbles and Bamm Bamm, from January, 1967 to December, 1969. Like many "filler" rerun cartoon shows, the network cut up to four minutes of episode flab to jam in extra commercials or promos. Once the entire series entered syndication, local stations did the same.
Rob Lambert - October 09, 2015 - Report this comment
From an early 1969 Life magazine: An ad for the Frito Bandito Under the Hat Sweepstakes. A little card with a stenciled sombrero (covering a message if you won a prize) was attached. First prize was $29,999. in cash. There were 29 second prizes, being 1969 Ford Mustang convertibles. Also, 29,990 Kodak camera sets as third prizes.
Rob Lambert - December 05, 2015 - Report this comment
From the Saturday morning cartoon vault, two more TV commercials. First, Frito Bandito performing on stage, then asking the audience to hand over bags of Fritos, using the maniacal, curled mustache look. This aired on the "Bugs Bunny/Road Runner Hour" over CBS (9/20/69). Second, with W.C. Cornchip (W.C. Fields parody) fending off a kid who pesters him for Fritos. This aired on "Will the Real Jerry Lewis Please Sit Down" cartoon show over ABC (10/24/70)
Rob Lambert - October 21, 2016 - Report this comment
At an antique store in Milwaukee, found a set of four W.C. Cornchip erasers which fit onto the butt of a pencil, selling for $20, and appear unused. These were in ten-pack boxes of Frito little bags, late 1970/early 1971. Still funny, seeing Fields with a corn chip bag instead of a shot glass.
Rob Lambert - June 22, 2018 - Report this comment
From the daytime TV vault, a pre-Frito Bandito commercial. Starts with a cartoon of three little kids ("Clock Watchers") anxious to leave school and go home to eat their favorite snack. The kids were voiced by Dick Beals and Mel Blanc. This aired on the "Missing Links" game show over NBC (9/10/63). Ed McMahon hosted. Toward the end of 1963, NBC cancelled the show. ABC revived it early in 1964, and the host was Dick Clark (pending move from Philadelphia to L.A.), whose previous game show, "The Object Is," was yanked. NBC, in turn, replaced "Missing Links" with "Jeopardy" and Art Fleming.

Submit a story or info about Fritos corn chips