Clothes of the Seventies, Luv-it Jeans

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Description: Blue jeans with different designs or words embroidered on the back pocket Disco, Bee Gees (HAD to have those!), hearts, rainbows, etc. I keep searching ebay to see if ANYone kept them!:)
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User Stories and Comments

The following are comments left about Luv-it Jeans from site visitors such as yourself. They are not spell checked or reviewed for accuracy.

Lil Porkchop - June 23, 2008 - Report this comment
OMG! I loved Luv-It jeans!! I had so many different pair. I wish now that I would have kept them. I can't remember all the ones I had. My favorite pair had lips and I think lipstick on the back pocket. I had some with rainbows and the ones with hearts. I had a pair with oranges, I wish I could remember more. Every time Read's department store got a new pair, my best friend I were begging our mom's for them. Just went searching for a pic but haven't found one yet. Thanks for making me smile thinking back on this!
sj - August 31, 2008 - Report this comment
I have been looking forever to see if I could find something about Luv-It jeans. I had several pair also and my best friend and I always planned which ones we were going to wear. My favorite outfit was red corduroy pants with skates on the pocket with a long sleeve shirt with red skates across the chest. This made me smile too.
elizabeth beckert - November 08, 2008 - Report this comment
OMG. I so want a pair of luv-its jeans again. I had two pairs, one with the lipstick on one pocket and lips on the other, the other with a couple in a VW bug and a movie screen. I would kill to have them back.
lisat - November 29, 2008 - Report this comment
I loved the roller skate one! I thought I was the best skater...I wasn't! LOL I did get a pair but NOT the Luv-It with the skate on it. Oh well....
falisse - December 12, 2008 - Report this comment
WOW! One of the original skinny jean brands! Does anyone remember the black shiny Olivia Newton John (Grease) Luv-Its? I so wanted the pair with the heart with a bite taken out of the corner, but I was too young :-(
Becky - January 23, 2009 - Report this comment
I also had LUV-IT jeans in the 6th grade. I bet that they would be a big seller today. Maybe some Hanna Montana LUV ITS or something.
Kathy - January 23, 2009 - Report this comment
My FAVE Luv Its were the ones with the gymnasts on the pockets and the skate you could REALLY tie!I always wanted the ones with the white v-shaped fringe on them! Of course, I wanted those AWESOME "Grease" ones too! Luv Its and Dr. Scholl's slip-on clogs!!!! SWEET!
Missy - April 28, 2009 - Report this comment
I loved my Luv it and Wiggles jeans!!! I remember the ones with the lipstick, frog and the skates!!! I have been looking for them on ebay, so far no luck. They were my favorite jeans in 1979, 80, & 81 during middle school.
mary - August 27, 2009 - Report this comment
I have been looking for these on ebay as well. I absolutely loved them. If anyone finds anything on them please email mary.ballard.bernstein@gmail.com. Many of the old brands appear to be coming back.
RachelK piccirillo - September 15, 2009 - Report this comment
I 2 have been looking for a pair of saddle back and plain luv it jeans my favorits were my Brite Yellow w/ the saddle back and of course my plain pink ones i would love to have a pair once again thy ought to fabricate once again. PLEASE
Traci-Michelle - October 09, 2009 - Report this comment
I still have my Mork and Mindy pair of Luvit jeans!

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