Food of the Seventies, Archie's Taffy Candy

I also have food pages for the 80s and 90s.

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Description
It was a taffy candy that came in a big stick, similar to Laffy Taffy now, I think only vanila, chocolate and strawberry, it had the Archie chracters from the comics on it.
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The following are comments left about Archie's Taffy Candy from site visitors such as yourself. They are not spell checked or reviewed for accuracy.

joe - June 25, 2007 - Report this comment
do they even make archie taffy any more?
shane - March 25, 2008 - Report this comment
Not sure but I do know they had Grap too, we had it as kids after all the peewee games. Where can I find this taffy now?
Simon Templar - July 16, 2009 - Report this comment
I'm pretty sure that Archie's Taffy was actually Tangy Taffy with an Archie's tie-in. Tangy Taffy is still available!
Mary - January 09, 2013 - Report this comment
Where is Tangy Taffy!!!???? I cant find it anywhere! Laffy Taffy is NOT the same!
Rob Lambert - June 26, 2015 - Report this comment
To Mary from 2013: Here's the scoop on Archies Tangy Taffy. This was a really obscure product, probably not sold nationally. A small confection company from St. Louis named Sunline manufactured this taffy, with license from Archie Comics. I found a few images of display boxes and wrappers, with copyright dates of 1970. The vanilla taffy featured Veronica. The Grape, Jughead. The banana, Betty, and Archie on cherry. Don't know if Reggie was on one. These likely were only available around 1970 or '71. Sunline had the money to buy the Archie license, but not enough to promote and advertise in Archie comic books. During that time frame, the only sweet treats in comic book ads were PopSicle and Holloway candies (Black Cow).
Rob Lambert - June 07, 2018 - Report this comment
Been a few years since last reporting on this. eBay has an empty display box for the Veronica vanilla Tangy Taffy, selling @$200 with shipping. Die-hard Archie Comic fans with that much dough to burn should get it. Also found out that Reggie was on raspberry Tangy Taffy, completing the original fivesome. An Archie series Tangy Taffy box contained 24 bars at a nickel each (the retailer made a pitiful two cents profit on one bar, 48 cents on a box). The box had a promotional message to the retailer, stating that young folks (who like Archie on TV and in comics) are likely to buy Tangy Taffy. The more bought wholesale, the bigger the profit. Only small mom-and-pop grocery or candy stores (who cared little of profitability) in the midwestern states sold them in 1970-71. Another seller offered a Jughead grape wrapper for $25. Each Tangy Taffy bar weighed 7/8 of an ounce.

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